Knowledge commerce is a growing industry, especially online. By 2022, the market for e-learning will reach $241 billion. Massive open online courses (MOOCs) are offered by more than just universities. Nearly half of MOOCs are the primary product offered by a commercial business, and even more offered by a subsidiary of a larger organization.
People are hungry for knowledge, and they turn to online learning for flexible, on-demand access, affordability, and unique lessons tailored to a specific audience. When they’re looking for a workout video or product review, people go to YouTube. People turn to the internet to learn how to get their baby to sleep, or cook a nice dinner. Or they turn to online classes to learn business skills like web design, accounting or self-publishing.
In this growing market of online learners, you can seize the opportunity to market your skills as an infopreneur, turning your hobby, skill, or passion into a new source of income. Infopreneurs create media, teach, or consult with clients in order to share their expertise on a specific topic. They sell courses, content, and merchandise related to their topic, and make money through advertising and sponsorships.
It’s not always easy to go it alone, though. Keeping up with multiple channels of communication can turn into a full time job really quickly. Utilizing a program that stitches all these pieces together into one seamless course can help you create passive income.
Learn how to become an infopreneur in this infographic:
Brian Wallace is the Founder and President of NowSourcing , an industry leading infographic design agency based in Louisville, KY and Cincinnati, OH which works with companies that range from startups to Fortune 500s. Brian also runs #LinkedInLocal events nationwide, hosts the Next Action Podcast , and has been named a Google Small Business Advisor for 2016-2018.
